HIGHLIGHT REEL
Here’s my highlight reel - everything from social media to multimedia content creation. This work has been done through my professional roles or as an online Master’s Degree student at the University of Florida. Check it out!
01 — SOCIAL MEDIA CONTENT STRATEGY
Social media is so in. I think it’s all the rage, from audience planning to content calendars and everything in between.
National Wrestling Hall of Fame Dan Gable Museum Content Calendar Planning*
National Wrestling Hall of Fame Dan Gable Museum Communications Strategy*
02 — WRITING
Writing is one of my favorite things to do and these examples are a true 3-peat with public relations materials, media releases, and feature articles.
How to Have a Safe Pool Summer - Tips for Patrons and Pool Facilities
A Ripple Effect: Kristen Igo Gives Back Through Finley Health Foundation, Sunshine Circle
2023 IGHSAU Girls State Wrestling Championships Op-Ed (published in Waverly Newspapers)
‘I Can’t Imagine Doing It Any Other Way:’ W-SR’s Whitcome Wins Three State Titles In One Year
03 — Personal & PROFESSIONAL BRANDING
It’s important to be a rival and stand out - this is where personal and professional branding comes in.
04 — VIDEO PRODUCTION
Capturing some remarkable moments is one of my favorite pastimes and enjoyable parts of my job. These links showcase some of my top video content - on and off the court.
State Softball: Clarksville Softball holds send off, receives letters from fans (July 22, 2019)
STATE CHAMPS: W-SR’s Class 3A Finals Highlights (Feb. 16, 2019)
Debut of Girls Wrestling: W-SR vs. Charles City (Dec. 6, 2018)
Labor of Love: Gene Nieman Displays 1976 Grand Prix at Car Show
05 — DIGITAL CAMPAIGNS
Right now, a digital-first marketing approach is the MVP and includes everything from search engine optimization (SEO) to user experience.
*Denotes project for online Master’s Degree studies with the University of Florida.